Origin of Pichuberry®

The Pichuberry® is native to the highlands of Peru, Chile, Colombia, and other countries along the Andes Mountains. To many, the Pichuberry® is known as the Lost Incan Crop. After being discovered, settlers began growing the Pichuberry® in Spain and England. The English settlers then used the crop in their colonization of modern-day South America. Around the year 1774, the Pichuberry® was cultivated by early settlers at the Cape of Good Hope. In South Africa, the Pichuberry® is commercially cultivated and common as jam. Canned whole fruits are staple commodities and are often exported. The Pichuberry® is cultivated and naturalized on a small scale in Gabon and other parts of Central Africa.


Soon after its adoption in the Cape of Good Hope, the Pichuberry® was carried to Australia, where acquired its other name "Cape Gooseberry". It was one of the few fresh fruits of the early settlers in New South Wales. There, the Pichuberry® has long been grown on a large scale and is abundantly naturalized, as it is also in Queensland, Victoria, South Australia, Western Australia and Northern Tasmania.


Today, the Pichuberry® has become a popular delicacy in several continents including South America, Asia, Africa, and Europe. In fact, France has integrated this fruit into its distinct culinary community.

Key players behind Pichuberry®

MojoTree Farm, the parent company of Pichuberry®, is devoted to introducing the U.S markets to the most nutritious and unique culinary treasures from around the world. The Pichuberry® happens to be the initial, but exclusive project.

While native to Peru, the Pichuberry® is commercially grown in Colombia. In fact, Colombia happens to be a major component of the Pichuberry® project as it is currently the biggest commercial producer of Pichuberries.

Stern Produce is a key distribution partner for Pichuberry® facilitating transportation, warehouse logistics, and overall support throughout the US market launch of Pichuberry®,

The Pichuberry® team is in collaboration with biochemical and nutritional research departments at the University of Arizona.

Pichuberry® distribution hubs

Pichuberry® has established nationwide distribution capability by developing hubs all across the country in various regions including NJ, NYC, Seattle, Northern Cal, Phoenix, San Antonio, Miami, Chicago, and Los Angeles.

Pichuberry® vs. Gooseberry

Some people tend to confuse the Physalis Peruviana with the gooseberry fruit. It is important to point out the fact that there is no relationship between the Pichuberry® and the Gooseberry. As some know, the Pichuberry® is part of the Physalis plant family, while the Gooseberry is part of the Ribes family. The Physalis plant family is also known as the nightshade/tomato family, establishing the Pichuberry® as a distant cousin of the tomato and tomatillo.


The taste of the Pichuberry® is very much different than the Gooseberry. The Gooseberry is very tart and has an earthier taste than other fruits. The Pichuberry® taste profile is completely different. The Pichuberry® has a dynamic taste profile, starting with a sweet burst and then transitioning into a tart after-taste. Some people may describe the fruit as a dynamic tropical tomato because it does give off a tangy hint while you bite into it.


The Pichuberry® name has been developed to re-align the fruit with its native environment - Peru. The goal is to re-establish this fruit as "The Lost Incan Treasure". All of the currently known names for this fruit do not portray an accurate story of its origins. The Pichuberry® team will work to bring this fruit to a whole new level, making history in the areas of marketing, health research, as well as versatile recipes that will offer fit alternatives for the American diet.

Pichuberry® as seen in

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